The sustainable scent of success

Fortunately my husband is extremely good at taking a hint, so I received Ffern perfume for our wedding anniversary. I was intrigued by this concept, which creates four small batch artisan perfumes per year, launched on the turn of the season and available for only three months. The perfume is vegan and seasonal, using local and natural produce to create a carefully blended fragrance made using traditional processes developed by the grandfather of the current perfumier.

The Spring 2019 fragrance is gorgeous – fresh with citrus notes but with an undertone of more woody tones to give it depth. I absolutely love it. It’s not just the perfrume that is a thing of beauty – the packaging is fabulous, too. The laminated cardboard folder that contains the product is both practical and visually appealing, with a tiny vial of the perfume nestled on the outside so that the recipient can check whether the aroma is to their taste and, if not, return it for a refund.

Some products impress with their ethos but fail to deliver in practical terms. Ffern perfume has got everything right – the product is luxurious while keeping tightly to its ethical values, it’s beautifully presented and creates a real sense of occasion when it arrives. The tiny sample vial, the way it sits in the outer packaging, is so aesthetically pleasing, and the pull-out list of ingredients is another lovely feature. I genuinely love this product and look forward to seeing how the fragrance develops over the seasons. You can find it at www.ffern.co.